About Us

Welcome to the coolest dining experience in Pigeon Forge! West by God CoalFired Pizza is your new favorite venue for sports games, parties, and dining with your family! Our Country Roads Axe Co. "axexperience" features real axes, projected targets, a full-service bar, iPourIt's self-serve adult beverage system, and full-service restaurant.

We welcome guests of ALL AGES to enjoy our venue from lunch to dinner. Come EAT (phenomenal food), DRINK (the "Coolest Beer in Pigeon Forge), and THROW (axes, knives, and ninja stars)!

We value the effort of providing an authentic “hometown country” experience.  From “Country Roads” themed bays to Appalachian inspired cuisine our team strives to provide an unforgettable, southern style experience.  If our servers call you “honey” or “sugar,” it’s just slang, y’all!

We are passionate about what we do!  We pride ourselves on bringing positive and passionate energy to our guests day-in, day-out.  Everyone has a passion that drives them to get up and make a difference.  Ours is the dedication to press our mission forward.  We are all about creating memories and having fun doing it!

Our management team is constantly looking for new ways to better our business.  From minor to major changes, we seek to be a unique experience and redefine what axe throwing and restaurant businesses entail.  We highly encourage idea generation from all employees and guests alike. 

Folks associate terms such as “Southern Charm” and “Down to Earth” when considering the country culture.  Part of this culture is moving thoughts off “ME” and onto “YOU.”  Providing a memorable experience to each guest drives us, and the most effective way to accomplish this is by keeping YOU at the forefront.

Everyone has a place they call home.  We want our guests to have an even greater appreciation for their home by seeing the love we have for ours.  For our ownership team, West Virginia is home.  In all we do, we want to represent our home in the best way possible by impacting our guests in the short time they are with us.  Wherever we are, we are striving to bring your own “Hometown Throw Down.”